Defining A Movement Cont'd

Sustainability, green, carbon footprint — these terms have come to define a growing movement in our nation, but their definitions remain general. By asking component suppliers, OEMs and associations what sustainability means to them, we found each response to hold a unique and personal definition.

The following three questions were asked to better frame and define each company's involvement and motivations behind the 'Green Movement':

Define the word sustainability as it applies to your company/association and particular niche in the mobile off-highway industry.

In what ways is your company working to improve its carbon footprint? What is your motivation?

What are you doing to ensure each product you produce is better for both the consumer and the environment?

National Biodiesel Board

Deere & Co.

Kenworth

Red Dot

Eaton

Perkins


National Biodiesel Board

National Biodiesel Board
Don Scott, Director of Sustainability

In February 2008 the National Biodiesel Board (NBB) established the Sustainability Task Force to guide its membership in ongoing efforts to assess and improve environmentally, economically, and socially responsible biodiesel production.

The Sustainability Task Force established the following definition for sustainability: "Meeting today's needs for environmental stewardship, economic prosperity, and quality of life without compromising future generations' ability to meet these needs for themselves."

Sustainable biodiesel demonstrates environmental stewardship across its lifecycle by maximizing net energy balance and minimizing negative impacts on natural ecosystems, globally and locally; Adds value, creates wealth, and enhances quality of life for the entire community of stakeholders.

The NBB is the trade association representing the U.S. biodiesel industry as the coordinating body for research and development. As such, we work with users, producers, and manufacturers to maximize current and future opportunities to utilize biodiesel as a renewable and sustainable fuel in all aspects of operation.
The National Biodiesel Board is committed to safeguarding our planet's valuable resources. The biodiesel industry is built on sustainable practices in the production of a fuel that is proven to lower greenhouse gas emissions and provide energy from a renewable resource.

Founded to offer a healthier, homegrown fuel, invigorate economies throughout the U.S. and increase energy independence, the U.S. biodiesel industry has consistently sought to provide a sustainable solution to America's energy needs. Biodiesel offers significant greenhouse gas emissions reductions compared to its petroleum counterpart and has one of the greatest energy balances of any fuel available. U.S. regulations ensure that domestic biodiesel meets rigorous standards relating to environmental stewardship, stakeholder input, fair labor practices, and safe working conditions.

Biodiesel creates meaningful jobs, strengthens our economies and increases energy and homeland security. By stimulating investment in agriculture, improving the economics of crop and animal agriculture (especially in developing counties) and augmenting supplies of protein critical to combating malnutrition, biodiesel strengthens food security.

We Recommend

comments powered by Disqus