The amount of exhibition space at the first bauma Africa (September 18 to 21, 2013, Gallagher Convention Center, Midrand Johannesburg, South Africa) is being increased to 35,000 square meters. This is almost double the originally planned figure of 20,000 square meters.
The reason for this early increase is the considerable amount of space which exhibitors have requested from the organizer, MMI South Africa. Industry giants such as Bauer, Bell, ELB Equipment, Goscor Group, Hyundai, Herrenknecht, LiuGong, Pilot Crushtec, Sany, Shantui, Vermeer, Wacker Neuson and Wirtgen have already registered for bauma Africa. Retailers and, thus, sales partners of international brands such as Bobcat, Casagrande, Doosan, Fiori, Genie, Kawasaki and Mitsubishi will also be represented at the trade fair. Registrations have also been received from leading manufacturers in the building materials machinery industry, for example Hess, Masa and Pan Mixers SA. A provisional list of all exhibitors and brands is available for download immediately at: www.bauma-africa.com/en/database
Elaine Crewe, Chief Executive Officer of MMI South Africa, is very satisfied with both the large number of major industry players and the space bookings. “We have received some individual inquiries for up to 2,000 square meters of exhibition space. Although this is certainly unusual for a debut event in a new market, it is a clear demonstration of the confidence placed by exhibitors in our ability to organize trade fairs for construction machinery.”
Interested companies can download the registration documents for bauma Africa online at http://www.bauma-africa.com/en/exhibitors/application. The priority deadline is December 6, 2012. The longer lead time will enable exhibitors to ideally prepare for their attendance at the trade fair in terms of marketing and stand construction.