BKT Tires launches new multilingual website

BKT Tires has launched a new, more user-friendly website which is available in multiple languages to accommodate customers around the globe.

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Completely updated with brand-new content, the 2.0 version of the BKT Tires website represents a reliable platform for customers, users, partners and journalists all over the world offering technical and general information as well as updates on manifold initiatives, products, markets and innovation in the agricultural, industrial and OTR sector.

Technical data sheets and photographic material of the entire BKT lineup can be easily looked up and viewed for several off-highway segments – agriculture, earthmoving, industrial and port applications, ATV and gardening. All information can be sorted either according to the type of application or the specific machinery.

In addition to the “About us” section presenting the company, there is a new “Tire Care & Safety” area containing practical information about off-highway tire handling, maintenance and mounting – certainly valid support for professional users. A specific website area is reserved for distributors and BKT partners worldwide. There is also a virtual press room, where journalists can log in and access a reserved area to download press releases translated into several languages as well as videos and pictures.

It is directly linked to all corporate social media like Facebook, Twitter, LinkedIn and YouTube, and also includes a community, “Around BKT” - a virtual meeting point between BKT and whoever likes to interact with the company. A corporate blog and an interactive forum are open for everyone to share news, topic-related information, trends, doubts and oddities from the world of off-highway tires.

The website is even more user-friendly, quick and easy to surf from any computer, tablet or smartphone. It is a smart user tool to quickly find out which BKT product best suits specific requirements, to stay continuously updated and to use the products with major efficiency.

Currently the website is in English. It will be soon available in Italian, French, German and Spanish.