Most-Read OEM Off-Highway Articles, January 2025

Most-read articles in January include autonomous tractors and machines, equipment market outlook and the on- and off-highway vehicle markets.

Will Pell, CEO of Blue River Technology, talks about the autonomous technology in Deere's 9RX tractor.
Will Pell, CEO of Blue River Technology, talks about the autonomous technology in Deere's 9RX tractor.
Gigi Wood

Top OEM Off-Highway content in January include autonomous tractors and machines, equipment market outlook and the on- and off-highway vehicle markets. Links to each article below.

Note: Content considered has to have been published in the last two months.

1. Deere's Autonomous Ag Tractor: A Closer Look

John Deere unveiled its latest advancements in agricultural and industrial automation at CES 2025 in Las Vegas with tech designed to allow tillage tractors to run autonomously.

2. December 2024 Equipment Market Outlook

The economic outlook suggests a general plateau ahead for the U.S. in 2025, but there is some optimism things will improve in the months to come.

3. CES 2025: John Deere Highlights Autonomous Machines, Technology

John Deere highlighted several autonomous machines during a CES 2025 press conference that are designed to support customers in the agriculture, construction and commercial landscaping industries.

4. On- and Off-Highway Electric Vehicle Markets Expected to Grow in 2025 and Beyond

The electric vehicle (EV) market is expected to show strong growth in industries such as construction, mining and mobility as the technology becomes accepted and affordable.

5. State of the Industry 2024: Optimism Ahead Despite Challenges

Six professional perspectives and predictions on the challenges mobile original equipment manufacturers (OEMs) faced this year and the optimism they have for the future.

Chris Vavra is editor of OEM Off-Highway magazine.

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