Loftness announced the resignation of Jeff Reinhart, the company’s chief executive officer (CEO), for personal reasons, effective December 31, 2024. Loftness has begun a comprehensive search for a new CEO. In the meantime, the company has engaged Jim Cullen to assume the role of Interim CEO to ensure a smooth transition. Josh South, the company's chief financial officer (CFO), will also assume a transitional management role as the search is conducted.
Reinhart joined the company during a period of significant change for the organization. During his time as CEO, Reinhart has overseen significant improvements in business operations.
A strong foundation and talented team remains at Loftness, and they are committed to supporting the vision of being a quality manufacturer in the agricultural and vegetation management industries.
Loftness, an employee-owned company, manufactures some of the industry’s toughest equipment for vegetation management and agricultural applications. This includes its highly regarded Battle Ax mulching heads for excavators, skid steers, tractors, and prime movers up to 375-horsepower.