BOMAG Americas, a Fayat Company, has announced the promotion of Christoph Thiesbrummel to vice president of sales and marketing for North American operations. In his new position, Thiesbrummel will lead BOMAG Americas’ dealer channel sales, rental channel sales, sales administration, product management and marketing activities.
According to a press release:
Thiesbrummel brings more than 10 years of industry experience to his new position, all within the BOMAG organization. After receiving his doctorate in marketing and business management, he began his career with BOMAG at the Boppard, Germany, headquarters as pricing and business analytics manager. He then moved to BOMAG Americas to assume the position of sales administration manager, where he oversaw the inside sales team. He also worked with the field sales team, managing market and new dealer development for BOMAG Americas.
For the last two years, Thiesbrummel served as BOMAG Americas’ director of sales, dealer channel for the eastern U.S.