KOBELCO Construction Machinery USA’s 2014 CONEXPO Exhibit, located in Silver Lot Booth #4408, will offer show attendees an equal amount of product information and fun, including a first glimpse of the company’s all-new line of demolition equipment and its SK55 model crawler excavator. The company’s 2014 exhibit serves as KOBELCO’s homecoming to CONEXPO as an independent brand.
Products on display will include 14 of KOBELCO’s crawler excavator models, starting with its compact short radius models up to the production sized SK500 model, plus three all new demolition machines and three products from HINO, a partner manufacturer who supplies engines for KOBELCO products. “While showcasing equipment is of course our primary reason for exhibiting at the show, it’s also important to us to re-establish the brand as a market leader in North America,” states Ron Hargrave, Vice President of Operations for KOBELCO Construction Machinery USA. “There’s been a lot of discussion about KOBELCO in the marketplace this year. We’ve signed over 50 dealers since April 2013, opened a temporary US Headquarters, broke ground on a new US Headquarters, exceeded our year one sales goals and put the plans in motion for a US-based manufacturing facility. For a company that manufactures products that crawl, we’ve sure hit the ground running. ConExpo provides us the opportunity to share all these positive developments with KOBELCO’s international customer base.”
The celebratory atmosphere in the exhibit will provide booth visitors the opportunity to compete in a number of traditional and high-tech games and serve as a place to kick back and relax, while delivering ample time to kick the tires and get into the operator seats of a wide-range of KOBELCO excavators. Entertainment will be provided by Ben Jackson, an award-winning magician, as well as through 3D and interactive content displayed on an expansive video monitor.