Hyundai Heavy Industries Europe (HHIE) reports 2015 was the most successful year ever for the company. Sales numbers and turnover reached an all-time high with more than 5,000 units sold and over €250 million in turnover. Despite the unstable economic situation and the unfavorable exchange rate for the Euro, Hyundai dealers managed an excellent performance in key markets including the UK and France.
Hyundai also introduced a great deal of new models in both construction equipment and forklifts. These new models have better fuel efficiency (lower fuel consumption), enhanced operator comfort and smarter machine controlability. The renewal of the entire product lineup will continue for the coming year; so the year 2016 is looking promising.
However some concerns remain with respect to Hyundai Heavy Industries (HHI) as a global company. Orders for new ships and power plants are diminishing due to the economic situation in South America and Asia. The CEO of Hyundai Heavy Industries in South Korea, O.G. Kwon, has communicated his aspirations for 2016. “HHI set the full-year sales target at W21.6396 trillion and the new order target at $19.5 billion. These may seem lofty, but nothing would be impossible if we put in our best efforts.
“We have different business lines, thereby a different set of competitors, but everything had been managed under a uniform approach. Each of our business divisions needs to foster its own competitiveness, and this starts with total responsibility management at division level.
“It is important to attain technological prowess. Without world-class technologies it is difficult to build a sustainable business. Although it may take some time; new thinking and a new spirit will result in path-breaking technology.”
Hyundai’s success in Europe will be evident at the forthcoming bauma 2016 exhibition. The Hyundai stand will occupy an impressive 3,447 sq. m and will play host to a number of machines – many of which will be making their world premiere at the event.
J.C. Jung, CEO of HHIE, adds, “Market conditions continue to be harsh in our industry. Our business slogan for this year is ‘Change Together’, which means we implement changes and innovations. That is why we are proud to present our latest new generation machines at bauma to our customers and to our dealers.”
Jung adds, “In addition, we’re very happy to begin the construction work of our €30 million investment project for our new headquarters in Tessenderlo, Belgium. Our solid investment in this region and to grow our facility will enable Hyundai to increase our success in Europe. The new facility is an excellent step forward for our European division. Our commitment to growth proves that HHIE is a dynamic and forward thinking company.”