The Mahindra Group was founded in 1945 as a steel trading company in Mumbai, India. In 1947, the group entered automotive manufacturing to bring the iconic Willys Jeep onto Indian roads.
The group's founding brothers, J.C Mahindra and K.C. Mahindra believed that new modes of transportation held the key to India's prosperity; one of their first goals was to build durable, rugged vehicles that could handle the rough Indian terrain.
In the 1950s and 1960s, the group diversified into businesses like steel, tractors and more. Over time, the group consolidated its position in automobiles, tractors and steel and entered promising sectors like IT, hospitality, financial services, components aerospace and logistics, led by the goal of providing products and services that support prosperity.