INTERMAT ASEAN Reports Successful Start

Organizers of the inaugrual INTERMAT ASEAN note its successful start, with over 300 exhibiting brands and companies, and more than 4,500 visitors in attendance.

Impact Exhibition Management

The first edition of INTERMAT ASEAN – the Southeast Asian trade show for construction and infrastructure, ended on a positive note on June 10 2017, after three days of productive business discussions and networking sessions at the IMPACT Exhibition and Convention Center in Bangkok, Thailand.

This year, more than 300 exhibiting brands and companies – including CASE Construction Equipment, Manitou Group, JCB and XCMG, presented their latest machinery and equipment to 4,680 visitors from 43 countries. Buyers attending the exhibition represented brands such as Quan Thai Co. Ltd, United Mercury Group and V.R. Patron Builders & Developers Corporation.

Commenting on what they found noteworthy at INTERMAT ASEAN, co-organizers, Loy Joon How, General Manager, IMPACT Exhibition Management Co., Ltd, and Ms. Isabelle Alfano, Construction Business Unit Director, COMEXPOSIUM Group, says, “We’re very heartened to generate such support for the first edition of INTERMAT ASEAN. Above all, what is most fulfilling for us is the general sense that our event has facilitated business, and therefore met the industry’s needs in Southeast Asia.”

Global meeting place for the industry

In its first edition, INTERMAT ASEAN saw international participation from more than 300 exhibiting brands and companies, from 17 countries. “This new exhibition delivered the possibility for us to demonstrate a wide range of our machinery, as well as to show customers our latest innovative operating technologies, across many industry sectors. CASE is delighted to have played such a central role in establishing this important new exhibition, as the leading sponsor of the event.” says Alvin Lim, Business Director for South East Asia, Pakistan and Japan, CASE Construction Equipment.

Twenty percent of the visitors were from countries outside Thailand, including China, Cambodia, India, Japan, Korea, Malaysia, Myanmar, Singapore and Vietnam. Lucien Au, Director, Global Engineering Supply Company Ltd, shared, “We came to INTERMAT ASEAN to explore more sources and suppliers to serve to our market in Hong Kong; and here is the best opportunity for us to receive updated information and network with the suppliers at the show.”

On-point and effective platforms

INTERMAT ASEAN’s outdoor exhibition and demonstration area, showcased machinery and equipment from both local and international exhibitors. The live demonstrations conducted by CASE and JCB allowed attendees to test-drive and experience the power and efficiency of their machinery in real-life worksite conditions.

INTERMAT ASEAN 2017 was also the chosen location for several closed-door sessions, including seminars and meetings for the China-ASEAN Business Council and The Association of Thai Concrete Product Industry.

Strong industry support

INTERMAT ASEAN is supported by the Department of Highways (DOH); Department of Public Works and Town & Country Planning (DPT); Expressway Authority of Thailand (EXAT); Royal Irrigation Department (RID) Thai Contractors Association under H.M. the King's Patronage (TCA); ASEAN Construction Federation (ACF); Thailand Convention and Exhibition Bureau (TCEB); Construction Institute of Thailand, Department of Rural Roads; International Facilities Management Association; Philippines Contractors Association; Penang Master Builders & Building Materials Dealers Association; Thai Machinery Association; The Malaysia Heavy Construction Equipment Owners’ Association; The National Metal and Materials Technology Center; The Singapore Institute of Building Limited; Vietnam Association for Building Materials; and Vietnam Concrete Association.